New Era is a global lifestyle brand that builds on an authentic sporting heritage that dates back nearly 100 years. Worn on all Major League Baseball, National Football League and now NBA floors, New Era caps are internationally renowned. A symbol of individual expression, the brand unites many athletes, artists and some of the most iconic personalities in the world. New Era, which remains a family business today, based in Buffalo since its beginnings in 1920, affirms every day its lasting commitment to sport and its influence on modern culture.
